10 July 2023

Viceroy’s Golden Hour Event was a celebration for the senses

Submitted by: Thato Moloi
Viceroy’s Golden Hour Event was a celebration for the senses

The Smooth Golden Hour event series, brought to you by Viceroy Smooth Gold, a popular choice for a smooth, easy-to-drink brandy with a sweet finish, culminated at Hallmark House. The premium brandy brand hosted nationwide events – packed with Smooth Gold tastings, live entertainment, and more. Throughout these events, attendees stood a chance to win instant prizes and the ultimate prize – an all-expenses paid trip to see Boohle and Mörda perform at #ViceroyGoldenHour experience at Hallmark House.

The evening encompassed a luxury night, delivering a memorable experience for all attendees. This fabulous soiree brought together a host of celebrities, influencers, and media personalities for an evening of luxury and entertainment.

Upon entering the venue, guests were greeted with an immersive brand experience featuring captivating branding and a mesmerising red carpet which led to the Viceroy Smooth Gold photo booth. Each guest received a personalised tag which included seven complimentary drinks redeemable at the bar and an opportunity to savour the Viceroy Smooth Gold. The excitement continued as attendees were escorted to the rooftop event area via a private elevator. The rooftop created the perfect ambiance to complement the occasion.

Guests could access many photobooths and golden props throughout the event to capture unforgettable memories. Dedicated promoters were on hand to guide guests to their seats and extend warm hospitality. The indulgence didn't stop at the visual and experiential elements, delicious food was served and distributed throughout the evening, and renowned artists Mörda and Boohle graced the stage. They delivered unforgettable performances that left attendees in awe. DJs Kyotic and Liz set the perfect vibe with their selections throughout.

Zanele Potelwa was the esteemed host and informed guests about Viceroy Smooth Gold and entertained them. The guest list boasted an impressive line-up of celebrities, influencers, and media personalities, including Sparky Xulu, Zanele Potelwa, Prince the Comedian, Mmeli Khumalo, Thami Khazi (The Citizen Lifestyle Editor), Given Motswiane (SABC Producer), and Matt Nkanyiso (IOL Marketing Manager), among others. Their presence added an extra layer of glamour to an already spectacular event.

Follow Viceroy on Twitter @Viceroy_SA, Instagram @Viceroy.sa, or Facebook @ViceroySouthAfrica with the hashtag #ViceroyGoldenHour.

#ViceroyGoldenHour​

#CharacterShapedbyGenerations

Viceroy Brandy promotes responsible drinking. Not for persons under 18. 

About Viceroy Brandy

Viceroy Brandy represents unmatched craftsmanship from the heart of the Vlottenburg valley in Stellenbosch. Where the Eerste River winds its way through the tranquil landscape, lays the legendary Van Ryn’s Distillery. Van Ryn’s is committed to protecting this age-old craft of brandy-making, delivering the pinnacle of excellence, making our brandy consistently recognised internationally.

Grey Advertising Africa

Grey Group is a global advertising and marketing agency with headquarters in New York City, and 432 offices in 96 countries, operating in 154 cities. It is organized into four geographical units: North America; Europe, Middle East & Africa, Asia-Pacific and Latin America.