Advertising & Marketing

As part of the company’s commitment to education and social upliftment, Hytec has partnered with the Mandela Libraries Project for the fourth time to supply a fully stocked and containerised library for the Marikana Primary School in the North West province. In addition to sponsoring the fully contained structure, Hytec’s…
Transit Ads™ has implemented a geographically targeted campaign for Linctagon within the greater Cape Town area. The campaign incorporates the exterior and the interior branding of MyCiTi buses travelling on specific routes; as well as the branding of lightboxes within the Civic Centre MyCiTi Bus Terminal precinct. The Linctagon branded lightboxes…
In South Africa, approximately half of the population is under the age of 25. Due to the size and buying potential of the youth market, the segment is of great significance to brands planning to stimulate new demand and reach and engage with a highly diversified collective of young sub-cultures.…
Grové Dicks has recently been appointed as the new Sales Manager for Tectra Automation in Gauteng. Effective 1 March 2017, Dicks is responsible for managing the company’s internal and external sales teams and innovating new strategies of growing Tectra Automation’s range of pneumatic, electric and mechanical drive technology in sub-Saharan…
Manufacturers that use unmanaged network switches but struggle with downtime or security concerns now have an alternative to using managed switches. The Allen-Bradley Stratix 2500 lightly managed switch from Rockwell Automation provides the security, resiliency, segmentation and bandwidth-optimisation benefits of a managed switch without the need for extensive configuration. “Unmanaged…
Wednesday, 14 June 2017 11:42

Checkers vs Pick n Pay vs Shoprite vs Spar in 2017

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In 2016 independent consumer website Retail Price Watch conducted a survey of prices across South Africa’s seven biggest chains in four different categories. The items surveyed were national brands which were selected solely on the basis that they are available from all stores. This year the comparison was slightly truncated…
Top executives and management who lead the country’s marketing and communication agencies have an opportunity to gain up to the minute insight and practical guidance on how to build a proactive relationship with procurement.  The IAS will be hosting this Masterclass for Agencies, A panel discussion facilitated by the IAS…
“Southern Africa’s big businesses are losing business opportunities!” This statement was made by CubicICE Managing Director, Megan Stark, at this year’s Markex held at the Sandton Convention Centre on 7 and 8 June. Speaking at an early morning seminar attended by over 100 marketing professionals, Stark dissected how a scientific…
Tuesday, 13 June 2017 09:38

Nurturing high-performing teams

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How can leaders develop and nurture high-performing teams in the workplace? Rockwell Automation Sub-Saharan Africa Managing Director Barry Elliott unpacks these requirements in this discussion on performance management and leadership. Our challenge as leaders is the creation of dynamic work environments where people are sufficiently engaged, stimulated and motivated. We…
Thursday, 08 June 2017 15:56

The Rise of Malls and Mall Advertising

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The mall industry is expanding and with it the ability for brands to reach consumers in this environment. John Faia, GM of Mall Ads™ outlines the growth of the industry and how it provides more opportunities for brands to communicate with consumers at the point of purchase. Over the past…
Wednesday, 07 June 2017 10:59

Golf Ads drives sales for Mahindra

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Golf Ads™ is successfully driving sales for Mahindra through a tactical campaign that is engaging golfers at nine golf courses across South Africa. The activation is showcasing various Mahindra vehicles and challenging golfers to hit a hole in one to win a Mahindra KUV 100 K4. Kenneth van Zyl, Marketing…
Speed is money, especially for manufacturers with processes, such as converting, printing and web handling. With the new line of Allen Bradley Kinetix VPC servo motors from Rockwell Automation, manufacturers can run machines at higher speeds and higher torque, significantly improving machine throughput. “The Kinetix VPC servo motor provides high…
Hytec Group Company Tectra Automation has recently added Bosch Rexroth veteran Edgar Neder to its ranks as Product Manager of the company’s Linear & Assembly Technology division. The appointment was effective 1 January 2017. With over 28 years of experience in Bosch Rexroth linear motion technology, Neder is a valuable…
In its latest research, Worldwide Mobile Money Modernisation and Monetisation (a.k.a. Modern Mobile Money 2017), TeleResearch Labs finds modern mobile money players to have achieved average revenue growth of up to 18% — by selectively investing in modern mobile money systems, APIs/ services, & user experience [1q 2017].  The research further portends this trend…
Thursday, 18 May 2017 09:40

Mall Ads™ launches Mall Talkers

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Mall Ads™, a company of Provantage Media Group, has launched a brand new media product into the mall environment. With a long history in the mall space, the team at Mall Ads™ has created a solution for brands that is cost-effective and delivers on reach, frequency and impact – Mall…

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