24 November 2017

Magformers: the premium magnetic construction toy now available in South Africa

Submitted by: Philip
Magformers: the premium magnetic construction toy now available in South Africa

Solarpop Distribution is proud to announce that as of November 2017, Magformers will for the first time be available to the South African market.

Magformers is the world leader in magnetic construction toys. With a strong brand philosophy believing that creativity is the driving force behind problem solving, Magformers is expected to be Lego’s main competition as soon as 2020. With 3D brain training, converting 2D to 3D, Magformers nurtures a ‘3D Brain’ capable of multifaceted thinking.

Magformers is unique in that it allows children to become familiar with various geometric shapes and colours, allowing them to acquire an understanding of basic mathematical concepts through play. Magformers has great value as a STEM (Science, Technology, Engineering and Math) based toy offering great ‘learning through play’ opportunities.

Magformers was Amazon’s #1 selling toy in 2015 and #1 Educational toy in 2016, with a multitude of awards and nominations under its belt with a TOTY 2018 nomination in two categories being the most recent. Magformers was also featured in Toy Talk 2017 hosted by Nikki Bush and on the ‘best toys of the year’ segment hosted by Azania Mosaka on 702. https://omny.fm/…/the-best-of-azania-…/best-toys-of-the-year

Magformers is currently available to the public from local online retailers such as Takealot.com, Loot and Raru as well as prominent brick-and-mortar toy stores such as Hamleys, with a planned expansion of the retailer footprint in 2018. A series of demonstrations will also take place during the festive season at prominent brick-and-mortar-stores, taking full advantage of the visually interesting 2D to 3D construction method, allowing for complex 3D shapes and structures being laid out in 2D and then converted to a 3D construct. https://youtu.be/fxLh719ZZ-0

With a proven sales record in the international market, and a great reception into the local market, Solarpop foresee Magformers to be one of the top construction toys purchased for the 2017 festive season.