19 September 2023

Hurley - Where Craftsmanship meets Surf Culture

Submitted by: Zay-yaan Martin
Hurley - Where Craftsmanship meets Surf Culture

Hurley, the renowned fashion brand known for its dedication to quality and innovation, proudly announces the launch of the highly anticipated Bondi Collection. 

This collection represents a fusion of artisanal craftsmanship and environmental responsibility coupled with unparalleled style. It draws inspiration from the rich heritage of traditional Hawaiian surfing on wooden boards – paying homage to an integral part of surf culture.

In the heart of Hurley’s atelier, artisans have encapsulated the essence of The Bondi Collection in every stitch – bringing to life the passion, authenticity, and quality of the collection. 

The Bondi Collection offers a range of essential items for beach lovers. Through continuing their dedication to sustainability, the collection offers items from organic cotton t-shirts to boardshorts made from recycled plastic bottles and quick-dry 4-way stretch headwear, each piece blends style with environmental responsibility. Not forgetting the cosy, fleece jacket that’s lined with polar fabric designed to provide absolute warmth and comfort. The perfect go-to essential after a day at the beach.

If you're an experienced surfer seeking practical attire or a fashion-conscious individual aiming to express themselves, delve into The Bondi Collection. Discover its natural khaki hues, envelop yourself in the comforting warmth of a snug fleece lined with cosy polar material, and slip into the essential beachwear that captures the essence of Hawaii's timeless coastlines, where adventure and fashion effortlessly come together.

Shop your favorite essential beach items and be part of this remarkable celebration of craftsmanship, sustainability, and style. The Bondi Collection is now available for purchase both in-store and online at www.hurley.co.za.

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