FitFlop aims to make working out and running more efficient with the debut of their new and improved Vitamin FFX range. Designed with a mixture of original technologies geared towards engineering the exercise and running gait.

Created over two years, the Vitamin FFX evolution introduces a fresh approach with sole technology, cushioning and construction. Its springy NeodynamicTM midsole is specifically designed to encourage a fluid forward natural movement.

Biomechanically engineered for exercise and casual running, but equally good for upping everyday activity – from speed walking to work or cycling around town. The FFX features a redesigned cleaner-look upper in an engineered stretch knit that combines high-breathability areas with extra support at the sides/arch.

The Vitamin FFX is a sleek superlight sports trainer that is great for athleisure adventures. It consists of more padding on the collar and tongue with a new easy-entry topline that makes it simple to slip on/off.

The Neodynamic™ midsole: light, high-rebound, impact-reducing cushioning, with a springy central carbon plate that propels and smooths out movement heel to toe. Flexible yet stable, with contoured footbeds for superb arch support (and pressure diffusion). Movement-motivating magic. This version is a layered two-tone knit.

“The idea of fluid movement is central to FitFlop, both in functionality and design,” says Kirsten Goosen, Digital Marketing Manager & Visual Merchandiser at FitFlop South Africa. She continues by stating “Our mission is to raise the energy of the world and help you live life to the fullest by creating wellness products engineered to work with your body, so you move better and feel great!”

FitFlop makes the world’s most comfortable ergonomic sandals, shoes and boots using world-class designs, a splash of fashion, and an innovative mix of beauty, brains and biomechanics.

Shop the Vitamin FFX Trainers or range of FitFlop footwear for men and women online at FitFlop or visit a Trenton store near you!