Fashion & Lifestyle

Monday, 13 February 2017 12:22

Pandora Helps Men this Valentine's Day

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Pandora Helps Men this Valentine's Day

PANDORA's new interactive tool helps men choose something that their significant other truly desires, with the help of her friends.

According to a global PANDORA gifting survey, a staggering 83% of men have difficulty finding a gift for their partner. 75% of women have pretended to like a gift they have received in their past so as not to appear impolite. Jewellery ranks high among the most wanted gifts. Men, however, typically opt for flowers, chocolates or perfume when gifting their spouse.

This year, finding the perfect Valentine's Day gift will get a lot easier with the new PANDORA Gift Finder. The digital tool aimed at men allows the gift-giver to make an initial selection from a catalogue of jewellery and then consult the recipient's friends via Facebook and e-mai; to shortlist the perfect gift. The tool sends the results to the gift-giver, allowing him to make the final decision. The chosen gift can then be easily transferred to PANDORA's e-store or the nearest retailer.

In matters of heartfelt gift-giving, men and women may still have their disagreements, but neither will refuse the perfect gift that is just one click away. Visit the PANDORA Gift Finder by visiting

PANDORA jewellery is available across South Africa in Gauteng at Sandton, Eastgate, Fourways, Brooklyn, Menlyn Park, Woodlands, Clearwater, Cresta, Forest Hill, East Rand Mall, Rosebank, Mall of Africa and Greenstone; in Cape Town at the V&A Waterfront, Cavendish, Somerset, George, Canal Walk and Tyger Valley: in KwaZulu-Natal at La Lucia, Pavilion, Ballito and Watercrest; in Nelspruit at Riverside Mall and in Eastern Cape in Bay West and in selected Edgars stores and fine jewellers nationwide and Mauritius, Namibia, Zambia and Zimbabwe.

PANDORA designs, manufactures and markets hand-finished and contemporary jewellery made from high-quality materials at affordable prices. PANDORA jewellery is sold in more than 100 countries on six continents through approximately 8,900 points of sale, including more than 1,900 concept stores.Founded in 1982 and headquartered in Copenhagen, Denmark, PANDORA employs more than 17,800 people worldwide of whom approximately 12,000 are located in Gemopolis, Thailand, where the Company manufactures its jewellery. PANDORA is publicly listed on the NASDAQ Copenhagen stock exchange in Denmark. In 2015, PANDORA’s total revenue was DKK 16.7 billion (approximately EUR 2.2 billion).

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