The rapidly rising cost of living combined with low income means South Africans struggle to survive financially, making them more vulnerable to fraud.

“In their desperation to make ends meet, South Africans may resort to get-rich-quick schemes that promise high returns leaving no thought for long-term, stable and safer income solutions.” says Rajesh Parshotam, chairperson of (DSA) of South Africa, “There’s no quick way to get rich. A tried and tested approach is best.”

He added, “SA households have found the need for additional income to supplement monthly earnings taking to online platforms, or advice from their trusted network on recommended income opportunities that are not vetted by a credible industry association.”

An estimated 14% of all households are engaged in side hustles with higher-earning households tending to be more proactive with side businesses, according to the recent Momentum/Unisa Household Index.

Over 870 000 South Africans have chosen to direct sell as a side hustle or primary source of income successfully through a DSA vetted member company allowing for an ethical income and safety for DSA direct sellers and consumers.