02 April 2020

Bosch Rexroth South Africa Group appoints first distributor in Tanzania

Submitted by CubicICE (PTY) Ltd
Bosch Rexroth South Africa Group appoints first distributor in Tanzania

Hytec Services Africa, a member of the Bosch Rexroth South Africa Group of Companies ,  has awarded distribution rights in the United Republic of Tanzania to Magare Company Limited. An electrical and mechanical engineering company with offices in Mwanza and Dar Es Salaam, Magare’s distribution rights are effective from 1 March 2020. The company, which supplies services to general industry and the mining sector, will distribute all Bosch Rexroth Group Company products throughout Tanzania.

In selecting a distributor, numerous companies were evaluated against a set of pre-determined criteria to establish the best potential business partner. “Magare has a division specialising in mechanical and electrical component sales, and they service the same customer base as Hytec Services Africa,” says Louis Potter, Africa Development Manager, HSA. “These factors, among others, perfectly position the company to be a proud distributor for the full product range from the Bosch Rexroth South Africa Group of Companies.

Tanzania has a large mining industry with a broad array of needs, and HSA’s goal is to provide specialist solutions to address these specific customer requirements. “Tanzania is a target country for Bosch Rexroth products,” Potter says. “We have developed good relationships with the larger mining groups to the point that more attention closer to home became necessary. Magare is the perfect in-country partner for us to ‘Move now, Drive tomorrow, Shape Africa’.”

The company will perform a sales service with specialist support from South Africa. “We intend building on this relationship through knowledge transfer to ultimately include service and repair capabilities in the future,” Potter concludes.

As Africa Development Manager, Potter will spend significant time in Tanzania to assist Magare as it grows into its role as a Bosch Rexroth partner.

These long-term partnership investments enable the Bosch Rexroth Group to take its products, services and expertise into the broader African market and strengthen its position as a leading international fluid power and automation company.

CubicICE offers you the full range of digital marketing, public relations and creative design services to execute marketing strategies tailored to your business requirements. Our speciality is in producing content that engages engineers, manufacturers, procurement officials and distributors through effective marketing channels; in transforming the unique technical details of your products and services into compelling, powerful marketing campaigns. Our team combines innovation, creativity, knowledge and production skill with a strong customer focus to ensure maximum ROI from your marketing spend. Automotive, mining, construction, manufacturing, energy, plant and factory automation, material handling, petrochemical, oil and gas, ICT, warehousing and logistics, packaging, electronics, engineering and water treatment - these are just some of the many industries we've been involved in over a marketing legacy that spans more than 30 years and over 200 clients. Get in touch with us today to see how we can help you grow your business!