21 January 2022

New Corporate Marketing Platform

Submitted by Rudi Wagenaar

www.ExecutiveLounge.Travel is a network of premium tourism suppliers aimed at connecting luxury brands with personally invited, South African CEOs, CFOs and corporate executives with the purpose of fulfilling a mutual need for travel within South Africa.

The new platform has attracted exhibitors representing leading travel products from all over South Africa and these include founding sponsor Tswalu Kalahari, destination sponsor Fireblade Aviation, as well as founding suppliers Babylonstoren, Shamwari Game Reserve, Homestead at Oldenburg Vineyards, Singita Lodges South Africa, Morukuru Family, Londolozi, Ellerman House, Mhondoro Safari Lodge & Villa, Madikwe Safari Lodge, Rockfig Safari Lodge, Lush Private Lodge and Serondella Game Lodge. 

We invite South African exhibitors who want to showcase their unique offerings to South African executives to join the membership platform at https://www.executivelounge.travel/how-to-become-a-product-owner. The new www.ExecutiveLounge.Travel platform and engagement tool will be available after we have secured 25 exhibitors and will be active for 5 months from the official launch date.

The new platform will include personalised landing pages tailored to each South African corporate executive's travel needs. Business leaders from all over South Africa can discover and interact directly with exhibitors thanks to a sophisticated engagement tool and matchmaking system based on their leisure and corporate travel needs.

The new www.ExecutiveLounge.Travel initiative is powered by a team of highly regarded tourism industry experts, each with over 20 years of experience. In addition to Rudi Wagenaar and Kim Beyers (luxury inbound marketing), Jana King (corporate events & incentive specialist), and Amanda Saddul (corporate logistics specialist) have joined forces as part of their mission to connect executives in South Africa with the most celebrated inbound marketing experiences geared toward perfection through the www.ExecutiveLounge.Travel

Wagenaar noted that it was impossible, as the pandemic unfolded, to change direction and engage with top corporate executives in South Africa, if trust relationships were not in place. This has now been made possible by www.ExecutiveLounge.Tavel, which provides an engagement platform for highly personal, corporate introductions.

The 2022 edition will introduce a new high-end corporate marketing funnel for our luxury exhibitors that combines a family escape and the ability to work remotely. With global connectivity, the executive in South Africa can discover a range of luxury destinations that satisfies their desire for unique experiences, luxury travel as well as staying connected." King said.

Visit the platform and contact us on https://www.executivelounge.travel/contact-us to find out more.

ExecutiveLounge.Travel

An executive community drawn from discerning, corporate client relationships, who are looking to connect with high-end, bespoke and unique South African brands, which are available for leisure and corporate travel.

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