Overberg Welcomes CyclistsSubmitted by Southern Oil
The popular cyclist event – Around the Pot Overberg Gravel Race is the biggest cycling race in South Africa that has a new headline sponsor; B-well. This fitting duo is excited to offer this year’s cyclists a race they deserve on Saturday 23rd July 2022. Cycling South Africa sanctioned this event and will depart from Swellendam, once a quiet town will be buzzing with the desire to showcase all its beauty to locals offering beautiful views and delicious bites.
Established in 2017 the ride along the Overberg region offers riders four distances to choose from; the Mini Pot (25 miler) through Bontebok National Park, the Half Pot (60 miler), The Full Pot (100 miler) making use of the famous Malgas ferry and lastly, the Double Pot (200 miler) covering almost the whole Overberg region. Riders will depart from Swellendam and will experience 160km of gravel road, racing towards the Potberg mountain. They will then cross the Malgas ferry in a 45min neutral zone before riding the last 60km back towards Swellendam where the Gravel KING and QUEEN will be crowned each year. The B-well Around the Pot’s main focus is ensuring that you, the riders have a fantastic time. ‘The Around The Pot team are thrilled to once again be hosting the greatest gravel race in South Africa, after being forced to put it on hold for two years in a row. To be hosting the event is a relief, and to be doing it with B-well as our title sponsor, is an honour’ said Rohan Germishuys, race director
Around The Pot is owned by the events company; Petrichor Adventures, who at first encountered difficulties in securing sponsors to assist in bringing The Around The Pot vision to life. Hosting an event requires more than passion and effort - the simple fact is that we need money to make it happen too. We are appreciative of B-well coming on board and supporting Around The Pot and could not have asked for a more ideal fit. Says Rohan
Canola is the name of the game in Swellendam, Canola oil strives to give customers healthier options when it comes to cooking. It is through this that a magical atmosphere was created for the riders alongside the canola fields and it was this joy that inspired the start of the ATP.
Riders will experience a superbly well-organized event with some great goodie bags, well-stocked water points, and spectacular on-route scenery. It is the ATP priority to ensure that through this event, they are able to support the community, local schools, and charities, in a positive way. Each rider will receive a roosterkoek at the Malgas ferry and a finisher hamburger with all food prepared by Swellendam High & Primary Schools. The start and finish venue for this event will be the Swellendam Showgrounds where safe parking, security, chill zones, and showers at the finish will add to a great rider experience for all.
Southern Oil (PTY) LtdSouthern Oil
In 1993 Southern Oil (PTY) Ltd revolutionised agriculture in the Western Cape with the introduction of Canola as a crop in South Africa. The objective was to process locally grown canola seeds and stimulate the growth of a revolutionary new product in the SA market place. What began as an ambitious enterprise development project, with the aim of creating jobs has grown from strength to strength and today SOILL is the leader in the ever growing Canola Oil market. Southern Oil (PTY) Ltd supplies canola oil to Checkers, Food Lover's Market, Spar and all the major retail stores, while also having its own house brand called B-well, which features a wide selection of products from baking sprays, mayonnaise's to olive oil blends.