Well-loved brand LeapFrog has launched an array of new, colorful, engaging and exciting products into the marketplace. The leader in innovative play solutions, LeapFrog toys and educational products encourage a child's curiosity and love of learning throughout their early developmental years.

For more than 20 years, LeapFrog has helped children expand their knowledge and imagination through products that combine state-of-the-art educational expertise, innovative technology and engaging play. Each interactive product is designed to create personalized experiences that encourage, excite and build confidence in children. 

Chiquita Patrizi, spokesperson for Prima Toys believes that the new LeapFrog products represent what today’s parents are looking for – educational toys that will help their children prepare for the future.

“LeapFrog is a wonderful brand with products that are specifically designed so that toddlers and children can learn through play. We are excited to introduce the new LeapFrog collection, which features a selection of toys that offer thoughtful, layered learning experiences while providing memorable moments to make learning fun,” says Patrizi.

LeapFrog has expanded its preschool lines with playful toys that create a foundation for future success by exposing children to important early skills like vocabulary, letters, numbers and more. The new LeapFrog products for the Festive Season are sure to be a hit amongst toddlers and young children!

The new range includes

• LeapFrog Shapes and Sharing Picnic Basket
• Rainbow lights Ladybird
• Colour Mixer Truck
• Sort & Spin Turtle
• Hug & Learn Bears Book
• Number Crunching Squirrel
• Dino’s Delightful Day
• Water & Grow Garden
• Sweet treats Learning café
• Leapfrog Mr Pencil's Alphabet Bag
• Leapfrog Scout's Get Up & Go Activity
• Leapfrog Scoop & Learn Ice Cream Cart

For more information, go to www.primatoys.co.za or www.Facebook.com/PrimaToys