11 May 2022

Citizen Watches SA named official timing sponsor of the 2022 Sasol Solar Challenge

Submitted by: Yethu Dlamini
Citizen Watches SA named official timing sponsor of the 2022 Sasol Solar Challenge

The Sasol Solar Challenge (SSC) is delighted to announce that Citizen Watches SA, which is part of the Citizen Watch global network, has joined the event as the official timing sponsor.

“Time management is the essence of success of the Sasol Solar Challenge,” said Robert Walker, director and owner of the Sasol Solar Challenge. “This year’s event will be travelling through more than 20 different towns and making stops along the route to conduct activities including school and team activations. Teams will be challenged on the route by one another and timing will be an integral part of each team’s success. Time-keeping will be a crucial role in tracking and ensuring successful delivery of all these activities. Therefore, we are excited to have the global brand as an official timing sponsor.”

Citizen Watches SA will ensure that the event runs on time and that the teams, officials and organisers have the best time pieces available to do this.

“At Citizen we believe that our experience of innovating and improving makes us the perfect sponsor for the Sasol Solar Challenge, which requires the same from the solar car teams,” said Citizen Watches SA. “The Citizen Eco-Drive wristwatches are high-tech watches, which generates energy - using an inbuilt solar cell - not just from direct sunlight but artificial light too. This directly relates to the solar-powered technology of the Sasol Solar Challenge. We look forward to working with the Sasol Solar Challenge this year.”

Nozipho Mbatha, Senior Manager: Group Brand and Sponsorships at Sasol said, “Citizen Watches is a leader in innovative watch technology and continue to make a major contribution in the field of STEM. We are excited to welcome this premier brand to the Sasol Solar Challenge.”

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About Sasol Solar Challenge
The Sasol Solar Challenge is in its fourteenth year. It is a biennial competition that strives to be the ultimate test of technology and innovation. Local and international teams conceptualise, design and build solar-powered vehicles to drive across South Africa in an eight-day event while competing against each other, demonstrating and showcasing their design, manufacturing, and strategy skills. The challenge runs on public roads, sharing space with trucks and regular traffic, and passes through multiple small towns.

About Citizen Watches
Founded in 1918, Citizen is a global watch brand with operations in over 100 countries around the world. The company produces watches that feature a range of technologies, among these achievements is Eco-Drive, an original light-driven technological breakthrough. Eco-Drive technology harnesses the power of light – from any natural or artificial light source and converts it into energy.  Since this groundbreaking innovation, Citizen has introduced many new technologies including its Super Titanium material, Radio-Controlled timekeeping for a high degree of accuracy, Satellite Wave GPS to show the correct time no matter where the user is in the world, all powered by Citizens proprietary light-powered Eco-Drive technology. Citizen is also partnered with Disney to produce watches themed on Marvel, Star Wars, and other Disney properties.

About Sasol
Sasol is a global chemicals and energy company based in South Africa – operating in 23 countries across the world. Sasol is also the title sponsor of the Sasol Solar Challenge since 2012.

The company supports events which inspire creativity and innovation, including sporting and artistic initiatives, as well environmental and educational organisations and events.

For queries, please contact:
Yethu Dlamini
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