06 April 2018

Business Insider South Africa surpasses more than a million users its first month

Submitted by: MyPressportal Team

Following its launch at the end of February, Business Insider South Africa has already become the third largest financial website and one of the top 25 websites in the country.

In March, the site had 1.4 million unique visitors and generated more than 4.2 million page views, according to Effective Measure.

Launched in partnership with Media24, Business Insider is one of the fastest-growing news platforms in the world, with more than 350 million users worldwide. Its brand of fast and informative digital storytelling has resonated with an ambitious audience in South Africa.

Along with cutting-edge stories from its international partners, Business Insider South Africa offers a unique mix of local content, combining coverage of domestic innovation and corporate strategy with the latest in lifestyle and executive management. Since its launch, the website has covered much ground: stokvels, local corporate drama, investment research, career advancement, business opportunities, drones, cycling, and much more. In line with Business Insider’s proud tradition of consumer journalism, it has also assisted South Africans in finding the best chicken wings and takeaway coffees!

Find it at www.businessinsider.co.za.

About Business Insider

Business Insider Inc. publishes Business Insider US, INSIDER, and 16 international  editions of Business Insider. Launched in 2007, Business Insider is the largest business news site in the US and one of the fastest-growing news brands in the world. The Business Insider network of sites reaches more than 300 million unique monthly visitors across all platforms and has more than 3 billion video views each month. The company pioneered a native-digital approach to business news that is social and mobile at its core, and which is aimed at the next generation of business leaders.  The company also offers a subscription research service, Business Insider Intelligence (BII) that provides in-depth insight, data and analysis of digital topics, including mobile, social, Internet of Things and Fintech. The company each year hosts one of the industry’s most influential technology conferences, IGNITION. Business Insider Inc. is a subsidiary of Axel Springer SE.

About Media24 and 24.com

Media24 is a leading media company in Africa with interests in digital media, newspapers, magazines, printing, distribution, book publishing, job classifieds and ecommerce. Media24’s digital media division, 24.com, is a leading African network of popular digital publishing brands and online services across internet, mobile and applications. 24.com is dedicated to creating and sustaining uniquely African online and mobile communities. As South Africa’s largest digital publishing house, the network welcomes over 16 million local unique browsers monthly. Media24 is part of Naspers, a multinational group of media and ecommerce platforms.