Platinum Seed Digital Marketing has recently been awarded a number of new clients; this sees an exciting addition to its impressive and growing client portfolio.

Glen Grant Single Malt Whisky and Aperol Spritz, forming part of the Campari Group, have recently appointed Platinum Seed as their digital marketing company in South Africa. Both well established brands are exciting additions to Platinum Seed's portfolio. Aperol is Italy's best-selling aperitif liqueur and recently become the official spirit partner for Manchester United, the product launched in South Africa in October 2013. Glen Grants is one of the top five best-selling Scotch single malt distilleries worldwide.

Platinum Seed predicts that the trend of increasing mobile usage in social media, coupled with the increase in the number of active users on social media in SA, will improve opportunities for brands to increase their total reach across targeted audiences.

Sicne coming on board as clients of Platinum Seed, Glen Grant and Aperol Spritz can already boast an improvement in their online presence and engagement rates. Platinum Seed is looking forward to the continued growth of these brands, and through highly targeted solutions, will provide these brands with the opportunity to stand out in the digital world.