18 September 2020

EF-Active joins the 5FM 5Drive team on their Heritage Tour around South Africa

Submitted by Monica Steyn
EF-Active joins the 5FM 5Drive team on their Heritage Tour around South Africa

As Nick Hamman and the 5Drive team continue on their Heritage Tour around South Africa this September, they’ll need to keep taking the necessary precautions as they travel between hotels and tourism spots. The team can be rest assured that all their sanitizing needs are being taken care of with the proudly South African brand, EF-Active, joining the tour as a new sponsor this year alongside Robertson’s.

“South Africans have had a challenging year. Finally, there are opportunities to safely start getting out there again. Now more than ever, we should head out and explore our beautiful country and invest in its people. The tour this year has been doing just that. It's also been incredible to have the team with us. Everyone from Myself, Nadia, Bibi, Jude, Mad Money Mike and Dale bring different perspectives. We all love South Africa and are passionate about sharing that love with South Africans every day on the tour.  It's been amazing to have EF-Active come on board to look after us and help us be safe this year,” comments Nick Hamman.

Having embarked from the Northern Cape at the start of September, the team - Nick Hamman, Jude van Wyk (sports), Nadia Romanos (news), Bibi Mbangula (traffic) and producer, Mad Money Mike - have been well-stocked with EF-Active’s range of scented sanitizing aerosols, sanitizing hand cream and Mistizer foggers.  And the brand will continue to ensure the team is protected when they return home.

“The EF-Active team is excited to be a part of the fourth annual Heritage Tour.  Especially with lockdown restrictions lifting, more than just celebrating South Africa’s rich heritage and culture, our campaign with the 5Drive team is an important initiative to educate people on precautions they should be taking in their day-to-day lives in an effort to curb the spread of COVID-19, ” adds EF-Active’s CEO, Salil Dhingra.

EF-Active has grown into a competitive player on the market, offering www.5fm.co.za. Every week day for the next four weeks (21 September to 16 October), the 5Drive team will be showcasing one of the products and how it has ensured their protection during a variety of moments on tour and when they return back home.  During the week, listeners can enter a weekly give-away by watching the Heritage Diary video and answering a relevant question.