Our team will be on leave from 18 December 2019 to 6 Jan 2020. read more...

Advertising & Marketing

Tuesday, 10 May 2016 08:53

ProActive™ implements national campaign for Zodiac

Written by 
ProActive™ implements national campaign for Zodiac

Zodiac recently commissioned activations agency ProActive™ to implement a series of store activations to bring both brand awareness and increased sales of their chemicals and automatic pool cleaner product ranges.

A theatre team of brand ambassadors appropriately dressed in swimwear to fit the pool theme, attracted attention and imparted knowledge of the products. The purchasing decision was further encouraged in-store by a roaming brand


The campaign took place at Builders Warehouse and Makro stores in Gauteng, Western Cape, KwaZulu-Natal and the Free State.

For more information on how ProActive™ can increase sales for your brand, contact Peter Kohlӧffel on 0861 776 826 or This email address is being protected from spambots. You need JavaScript enabled to view it. or @ProvantageSA or visit

ProActive™ strategically and creatively implements campaigns in South Africa, Zambia, Zimbabwe, Malawi, Mozambique, Botswana, Namibia, Angola, Ghana, Kenya, Nigeria, Tanzania, Mauritius, Lesotho, Swaziland and DRC Congo.

About Pressportal

MyPressportal is geared towards the South African Market only. A press release can have a huge impact on the marketing of your company, as many journalist use press releases to communicate new happenings from all types of companies and NGO's. MyPressportal is FREE. We do not plan not to make this a paid service. If you would like to know more about the system, please read the FAQ.