South Africa’s main airports exude exclusivity and innovation and therefore provide an optimal out of home environment for showcasing luxury motorcars and other high-end international brands. In line with this, Airport Ads® has effectively used the King Shaka International Airport environment to showcase Audis sportiness through a virtual reality encounter that allows consumers to experience various high-adrenalin sports in 3D. The Audi activation at the main airport entrance is sleek, eye-catching and ingeniously highlights Audi’s sporty features.

The key to effective activations is ensuring that the campaign is a perfect fit to environment, consumer and consumer’s state of mind. Airport Ads® aims to ensure the ideal exposure for brands through various product offerings at 11 of South Africa’s airports as well as at Kenneth Kaunda International Airport in Zambia.

For more information on how Airport Ads® can take your brand to new heights, contact Mzukisi (Mzi) Deliwe on 0861 776 826 or This email address is being protected from spambots. You need JavaScript enabled to view it. or go to www.provantage.co.za or @ProvantageSA