IMPORTANT NOTICE:

Wishing all our PressPortal users a happy festive season. Take note that we will be closing registrations and submissions from 21 Dec 2018 to 8th Jan 2019.

Advertising & Marketing

Featured Press Release

Get your press release featured!
To promote its Instant Money transfer service offering to a wide-ranging target audience, SPAR has implemented an out of home campaign with Transit Ads™. Says John Goncalves of Transit Ads™, “SPAR has partnered with Transit Ads™ on a variety of marketing projects in the past, and now they’ve partnered with…
Promise has been voted by clients as the leading agency in South Africa for commitment to Black Economic Empowerment and Transformation. The extensive findings of the latest SCOPEN Agency Scope review have revealed numerous first positions for the agency as measured by the country’s leading marketers. In total more than…
Promise has been voted by clients as a foremost agency in South Africa for client satisfaction. Promise is also the only agency to maintain its position in the top 5 after the debut SCOPEN Agency Scope survey. The extensive findings of the latest SCOPEN Agency Scope Review have also revealed…
As a growing airport that is strategically important to Gauteng, Lanseria International Airport provides an ideal location to showcase premium-quality brands to an ever-increasing number of passengers (and a large number of VIPs). The airport recently introduced a SLOW lounge for its more discerning upper LSM passengers and is currently…
Peter Kohlöffel, National Sales Manager: Golf Ads™, says the golfing environment provides some unique opportunities for truly creative advertising. There’s no doubt that the golfing environment is unique. Marketers can showcase brands to a captive audience that is relaxed, focused and unhurried. The golf environment is perfect for telling a number of brand…
Thursday, 02 November 2017 09:52

Engen and Edcon partner up for rewards

Written by
Engen has launched an exciting new partnership with Edcon’s Thank U loyalty programme. According to Engen’s Head of Retail, Seelan Naidoo the partnership is another way that Engen is putting customers first. “By partnering with one of the most popular rewards programmes in the country, this initiative will offer Engen and Edcon customers…
Being in the right place at the right time forms the cornerstone for the kind of experiential marketing strategy that ensures campaign success. This was an integral part of a campaign recently implemented by ProActive™ for Halls. Strategized by Saatchi and Saatchi, the creative concept pushed the brand message “Own…
Digital Out of Home (DOOH) is becoming increasingly popular within airport environments – according to Airport World magazine, it now accounts for between 20% and 40% of sales at large international airports 1. The global trend towards making use of this highly effective advertising medium points to its relevance and…
With the Digital Landscape Marketer’s Masterclass less than a month away, the Independent Agency Selection (IAS) recommends that marketer’s book their seats now as this promises to be one for the books. 'The IAS is hosting the masterclass “Digital Landscape Overview - South Africa and Globally”, which will explain the…
Tuesday, 24 October 2017 08:50

Bitcoin Now Accepted at Student Experience Management

Written by
On the 1st of October 2017 Student Experience Management announced the launch of a pilot project testing the viability of Bitcoin as a method of payment for programmes and services. This will provide individuals and students with the ability to use Bitcoin as a method of payment for Pathway Programmes,…
Shamy Naidu, Executive of out of home transit environment specialist Transit Ads™ outlines the new taxi advertising regulations as recently gazetted by the South African Department of Transport. On the 18 th of August 2017, the Department of Transport gazetted the new taxi branding and advertising regulations. The new regulations affect how…
PANDORA Jewellery has implemented a four-month campaign with Golf Ads™, targeting an upper-income level audience that is captive and in a relaxed frame of mind and thus open to messaging and call to action. The golf environment is ideal for advertising jewellery, particularly high quality, hand-finished jewellery as it allows…

About Pressportal

MyPressportal is geared towards the South African Market only. A press release can have a huge impact on the marketing of your company, as many journalist use press releases to communicate new happenings from all types of companies and NGO's. MyPressportal is FREE. We do not plan not to make this a paid service. If you would like to know more about the system, please read the FAQ.